People get informed reading only titles. But titles are not enough to understand the news. The solution? Removing titles. For a week Times and Sunday Times remove all the headlines from the news on their owned media. Except for subscribers. Because they have already understood the value of full stories. For the first time, Times and Sunday Times fight misinformation by placing stories first.
Copywriters: Valentina Barelli, Lamberto Sechi
Instructors: Lorenzo Picchiotti, Fabio Pedroni